RSAG "Bio...Logical!" Campaign image

RSAG – “Bio ... Logical!” Campaign

The "Bio ... Logisch!" campaign, which we designed for RSAG, is intended to encourage residents of the Rhein-Sieg district to separate their waste properly. This information campaign encourages people to keep plastic out of their organic waste.


In addition to classic advertising spaces, three commercials were developed to accompany the campaign digitally. At the heart of the campaign are three different character types who are united in their passion for proper waste separation.

  • Key Visual
  • View
  • Vehicle wrapping
  • Advertising material
  • Motion Design

MEDIA: Multidisciplinary

The campaign design can be applied to a wide variety of media. In addition to classic vehicle lettering, we also designed paper bags, barrel trailer ads, and social media posts.

RSAG "Bio...Logical!" compostable paper bag
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Thomas Weiling
Thomas Weiling
Founder & Managing Director
Paripari Christian Lenkeit
Christian Lenkeit
Consulting & Project Development